GfK
3.0 of 5 100 reviews
www.gfk.com Nuremberg, Germany 5000+ Employees

GfK Interview Questions & Reviews

Updated Apr 05, 2014
All Interviews Received Offers

Getting the Interview 

60%
22%
14%

Interview Experience 

50%
32%
17%

Interview Difficulty 

29 candidate interviews
Relevance Date Difficulty
in

Accepted Offer

Negative Experience

Average Interview

Analyst Interview

Anonymous Employee
London, England

Interviewed at GfK

Interview Details very informal

Interview Question – basic interview   Answer Question

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Accepted Offer

Positive Experience

Easy Interview

Account Manager Interview

Account Manager
West Byfleet, England

I applied through a recruiter and the process took 4 days - interviewed at GfK in February 2009.

Interview Details Had phone interview with HR first, then numeric reasoning test & 2:1 interview. Very friendly interviewers (Acc. Director & Business Group Director). Got the job offered 20min after I left the building, while on the train back home.

Interview Question – Give examples of when you had to work with numbers in your previous roles.   Answer Question

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Accepted Offer

Neutral Experience

Average Interview

Account Executive Interview

Anonymous Employee

I applied through a recruiter and the process took 1 week - interviewed at GfK in September 2007.

Interview Details Telephone interview with Recruiter and the HR Manager ; invited for an interview with the hiring Manager and the HR Manager .
I was then required to give a presentation and then a negotiation phone call with the recruiter ...

Now a days, it is mandatory to do a skill assessment test

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Accepted Offer

Neutral Experience

Difficult Interview

Senior Research Associate Interview

Anonymous Employee
New York, NY (US)

I applied through an employee referral and the process took 3 weeks - interviewed at GfK.

Interview Details Hired as part of an acquisition, so cannot speak to GfK process. I can say that some teams are more selective than others, interviewing for months and months before making a single hire.

Interview Question – Not sure if they still use these for entry-level, but they'll ask abstract ideas to get a feel for how you think. For example) What is the US population? Some basics on statistics are also likely to be asked.   Answer Question

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Accepted Offer

Neutral Experience

Average Interview

Market Research Director Interview

Anonymous Employee

I applied online and the process took 3 months - interviewed at GfK.

Interview Details Had three interviews which were pretty standard with no real difficult questions. Some of the people that I gave as references said that the questions they were asked were really basic and didn't relate to the job in question. Also had to go back and forth a few times on the offer letter due to errors and wanting clarification in writing.

Interview Question – None was asked   Answer Question

Negotiation Details – Straightforward except the process of the offer letter was a bit aggrevating,

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Accepted Offer

Positive Experience

Average Interview

Human Resources Assistant Interview

Anonymous Employee
Cairo (Egypt)

I applied through an employee referral and the process took 2+ weeks - interviewed at GfK in June 2013.

Interview Details HR initial interview, then a technical interview with the department manager and finally an interview with the managing director

Interview Question – nothing, all expected   Answer Question

Negotiation Details – send an offer by email, and sending back the acceptance by email and finally signing a contract

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No Offer

Negative Experience

Average Interview

Senior Research Manager Interview

Senior Research Manager

I applied through a recruiter and the process took 2 months - interviewed at GfK in January 2014.

Interview Details The process was fairly straight forward. A recruiter scheduled two phone interviews with higher ups who's team I would be on. Then I had two in person interviews at the local office with the person I would report to, and their boss. Everyone was very positive and told me they would be in touch in a couple of days. Unfortunately, I never heard back after the in person interviews. I reached out to the recruiter to ask if a decision had been made and heard nothing. Very disappointing as I spent nearly 2 months going through the whole process. It would have been nice to hear formally one way or the other.

Interview Question – There were no technical questions asked. They did ask how I would feel working for someone who I felt knew less than I do.   Answer Question

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Accepted Offer

Positive Experience

Average Interview

RSS Executive Interview

Anonymous Employee
Sofia (Bulgaria)

I applied through an employee referral and the process took 2 weeks - interviewed at GfK in May 2012.

Interview Details There are typically three rounds of selection: 1.) CV; 2.) Test/exam; 3.) Interview - evaluation of the interpersonal skills.

Interview Question – The interviewing team is really down to earth and are truly interested in the candidates. There were no unexpected or intentionally difficult questions in my interview.   Answer Question

Negotiation Details – I was asked on the interview what salary would I like to get and later when they approved me, they called me on the phone and offered me the amount I had pointed out.

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No Offer

Negative Experience

Average Interview

Senior Associate Market Researcher Interview

Anonymous Interview Candidate
Bellevue, WA (US)

I applied through an employee referral and the process took 2 weeks - interviewed at GfK in July 2013.

Interview Details Series of phone interviews, followed by Video interviews at HQ in Chicago for a position in WA. They cancelled the final interview under the guise of a rescheduling, but it never got rescheduled. I reached out to them after a few days and they responded only through a form-email informing me they would not go forward with interview process. Impersonal end to an otherwise good experience.

Interview Question – Questions were relatively straightforward for an interview - they asked "What is your favorite scale and why?"   Answer Question

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No Offer

Positive Experience

Average Interview

Field Coordinator I Interview

Anonymous Interview Candidate
Ann Arbor, MI (US)

I applied online and the process took 3 weeks - interviewed at GfK in July 2013.

Interview Details I applied online and was contact via phone about 2 weeks later. I was then interviewed by a recruiter who spoke with me for 15 minutes (screening). I was scheduled for a second interview (this week) and it was with a field manager and we spoke for 30 minutes. I am waiting for a response and was told that I would have more information next week on the position.

Interview Question – Basic interview questions about research experience.   Answer Question

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