What does a Sales Operations Manager do?

The Sales Operations Manager is responsible for the processes, tools, and technologies that support the Sales and Marketing teams of a company. These tools are often collectively referred to as Customer Relationship Management (CRM). As a Sales Operations Manager, your duties will range from providing guidance about market trends, to developing resources and tracking long term sales data for individual stores, as well as the entire domestic chain of stores.

Becoming a Sales Operations Manager will require an undergraduate degree in Business, Technology, Marketing, or a related field. You will also be required to have previous managerial experience and an understanding of business processes and products. Having previous experience working in a company will be valuable if you seek to become a Sales Operations Manager although it is not required.

What responsibilities are common for Sales Operations Manager jobs?
  • Track long term sales data
  • Implement new technologies as needed to support marketing and sales teams
  • Serve as a liaison between teams and upper management
  • Follow ethical practices with consumer and customer data
  • Assist marketing teams in determining customer outreach methods
  • Monitor and assist with customer retention
  • Train staff on new technology and software
  • Assist with account management
What are the typical qualifications for Sales Operations Manager jobs?
  • Strong analytical skills
  • Ability to perform advanced computing functions
  • Familiarity with databases and sales software
  • Familiarity with Microsoft Office including Access and Excel
  • Strong communication skills
  • Three + years in a Managerial position with increasing responsibility
  • Ability to problem solve
  • Ability to work well in groups
  • Ability to multitask
Work/Life Balance
3.9 ★
Salary Range--
Career Opportunity
3.8 ★
Avg. Experience5-7 years

Sales Operations Manager Salaries near United Kingdom

Average Base Pay

£65,135 /yr
Not including cash compensation
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Glassdoor Estimated Salary

Sales Operations Manager Career Path

Learn how to become a Sales Operations Manager, what skills and education you need to succeed, and what level of pay to expect at each step on your career path.

Sales Operations Manager

Years of Experience Distribution

0 - 1
2 - 4
5 - 7
Not including years spent in education and/or training

Sales Operations Manager Insights

Read what Sales Operations Manager professionals have to say about their job experiences and view top companies for this career.
Rackspace TechnologyRackspace Technology
Sales Operations
11 Aug 2021

“Good people who genuinely want to do the best for Rackspace and work with integrity.”

Sales Operations Manager
18 Nov 2023

“Jacobs is serious about supporting you professional develop goals and provides many opportunities for you to grow in your career.”

Sales Operations Manager
30 Apr 2023

“Quarterly contracts with clients which means potential job loss if the contract isn’t renewed.”

Sr. Sales Operations Manager
16 Jun 2023

“One of the most rewarding aspects of my job is the opportunity to utilize my expertise in proposing and prioritizing projects.”

Senior Manager Sales Operations
4 Apr 2023

“I know I work for RXO (company name) but its the several leaders who have greatly impacted me on my career path.”

Incredible HealthIncredible Health
Sales Operations Manager
15 Dec 2022

“Salary is good but you'll be a doing a few person's roles for a while but that's what makes it interesting.”

Sales Operations
20 Oct 2022

“The people here are amazing and great to work with.”

HealthEdge SoftwareHealthEdge Software
Sales Operations Intern
16 Mar 2023

“Everyone was so engaging and warm and truly cared about my personal development.”

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Sales Operations Manager Interviews

Frequently asked questions about the role and responsibilities of a Sales Operations Manager

The most similar professions to Sales Operations Manager are:
  • Channel Sales Manager
  • Regional Sales Manager
  • Field Sales Representative
  • Sales Representative

Related Careers

Channel Sales Manager
Regional Sales Manager
Field Sales Representative
No skills overlap
Sales Representative
No skills overlap

Sales Operations Manager jobs