It was at least a two hour interview each time and required a lot of preparation. I approached each question methodically and using sales communication techniques.
We try to be specific about what we are looking for and will have at least 1 interview, a telephone conversation and probably some other exercise to measure what we are looking for. Really to increase our chances of getting the best match possible. We also show people around and let them see where, and who they'd be working with, so candidates too can make an informed decision. We aim to make sure we make the right decision as we know how expensive a wrong decision can be for both us and the candidate.
Honestly? I hadn't even looked - could tell you everything about the website, but not the store window!
The "shop window" in this instance was referring to their website - which is probably e-commerce given that they are a fashion retailer. An e-commerce website is a your online store open 24/7, 365 days a year. They were asking your opinion on their website and as a digital marketeer you should have known this. It's all in the context.