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Trace

Now known as AM

Is this your company?

Trace Reviews

3.6

57% would recommend to a friend

(65 total reviews)

Retired LLC Corp

62% approve of CEO

44% positive business outlook

Trace has an employee rating of 3.6 out of 5 stars, based on 65 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Trace employee rating is in line with the average (within 1 standard deviation) for employers within the Retail and wholesale industry (3.5 stars).

Reviews by job title

65 reviews
1.0
14 Aug 2025
Recommend
CEO approval
Business outlook

Pros

Good brand, cool niche and massive empowerment of young Africans

Cons

Blame is the name of the game… No clear structure or processes and the Founder/CEO micromanages everything, wants to approve everything and makes all decisions emotionally… sad for a company with such powerful legacy.

3.0
27 Sept 2024
Recommend
CEO approval
Business outlook

Pros

Fully remote, lots of autonomy, unlimited PTO, high-paying base, and decent bonus structure.

Cons

Little to no culture from several rounds of layoffs, low morale, unrealistic quotas, no opportunities for career advancement. Sales team is shrinking fast.

Viewing 1 - 3 of 65 Reviews

Glassdoor has 74 Trace reviews submitted anonymously by Trace employees. Read employee reviews and ratings on Glassdoor to decide if Trace is right for you.