Social Media Manager Salaries
US$47K - US$77K/yr
9,330 salaries
How accurate does US$64,103 look to you?
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What are some related job titles for a Social Media Manager?
Community Manager
US$65,690
per year
Social Media Community Manager
US$62,887
per year
Social Media Coordinator
US$50,068
per year
Social Media Marketing
US$59,274
per year
What is the average pay for a a Social Media Manager at different companies?
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- Salary: high to low
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Average Base Salary in (USD)
Range
US$41K
US$129K
US$40,822 - US$128,801 Range
US$15
US$46
US$15 - US$46 Range
US$35K
US$83K
US$34,988 - US$83,185 Range
US$44K
US$109K
US$44,261 - US$109,191 Range
US$43K
US$95K
US$42,914 - US$94,759 Range
US$39K
US$81K
US$38,580 - US$80,892 Range
US$44K
US$101K
US$44,369 - US$101,387 Range
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US$47K
US$121K
US$47,490 - US$120,799 Range
US$17
US$34
US$17 - US$34 Range
US$17
US$38
US$17 - US$38 Range
US$94K
US$275K
US$94,367 - US$274,877 Range
US$57K
US$146K
US$56,669 - US$145,550 Range
US$35K
US$86K
US$35,461 - US$86,069 Range
US$38K
US$89K
US$37,868 - US$89,167 Range
US$35K
US$98K
US$34,661 - US$98,024 Range
US$16
US$46
US$16 - US$46 Range
US$40K
US$108K
US$40,489 - US$107,960 Range
US$42K
US$100K
US$42,389 - US$100,447 Range
US$48K
US$118K
US$47,575 - US$118,217 Range
US$41K
US$106K
US$41,272 - US$106,286 Range
Social Media Manager Salaries
Frequently asked questions about a Social Media Manager salaries
The average salary for a Social Media Manager is US$64,103 per year in United States. Salaries estimates are based on 9330 salaries submitted anonymously to Glassdoor by a Social Media Manager employees in United States.
The highest salary for a Social Media Manager in United States is US$82,446 per year.
The lowest salary for a Social Media Manager in United States is US$50,018 per year.
Pay for social media managers is comparable to the pay of other public relations specialists. The job can be demanding, as social media managers must remain connected around the clock and be able to quickly craft messages in response to both global and company-specific emergencies. Social media manager candidates with experience working for well-recognized brands can typically expect more opportunities and higher pay. Successful social media managers can progress into other roles such as chief communications officer.
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Anonymous ratings from Glassdoor show that about 67% of social media managers feel satisfied with their salary. Factors like a having bachelor's degree, receiving additional certifications, and banking two to four years of experience can have a big impact on social media managers' salaries.
Social media managers make anywhere from $40,023.20 to $103,157.84, with the main differentiator being years of experience. The estimated total pay after following the typical social media manager career path is $64,102.59. After that, the next step for most social media managers is to move on to a senior role in the field.
Are you ready to boost your earning potential? Most social media managers have bachelor's degrees in subjects such as marketing, advertising, business, or communications. While you likely won't need further formal education after your bachelor's, don't shy away from boosting your skill set by taking certification classes or self-studying in areas such as analytics, copywriting, and content management. Social media managers often wear many hats, so having a wide range of expertise will likely increase your value to employers.
As with most career paths, there's also a benefit to building your years of experience — the more time you've spent working in social media, the more you're likely to earn.
It's important to advocate for yourself in your social media manager position so you can earn what you deserve for the hard work you do. Keep these tips in mind when discussing salary.
- Create a strong portfolio that demonstrates your skills at developing social media campaigns. Be prepared to talk through specific examples.
- Gather data to prove your success, such as follower counts, like counts, total impressions, and other important key performance indicators.
- Research what other social media managers are earning near you, so you have a general idea of what would be reasonable to ask for, whether you're looking for a new social media manager job, or asking for a raise at your current role.
About 67.27% of Social Media Manager professionals feel satisfied with their salary, according to anonymous Glassdoor ratings. An additional $4,246 in potential pay per year, among other factors, can qualify the annual pay of a Social Media Manager in United States as a good salary.
Social Media Manager professionals in United States have a wide total pay range, between $40,023 and $103,158 depending on experience, with an estimated total pay of $64,103 following the average career path of a Social Media Manager.