Company Updates

Chicago, IL - Ipsos' latest survey of all Americans finds the (relevant) public almost equally divided in their support for Jon Snow (26%) and Daenerys Targaryen (24%). The two favored candidates are trailed by Tyrion "The Imp" Lannister at 14%, Sansa Stark at 8%, and Jaime "The Kingslayer" Lannister at 6%.

Toronto, ON - Collaboration and insightful research, the two components needed to make great things happen and the best way to describe Ipsos' partnerships. Ipsos has been privileged to work with exceptional clients on inspiring programs, and a select number of these have been recognized with Excellence in Research Awards from the Marketing Research and Intelligence Association (MRIA).

New York, NY, May 18, 2017 - Ipsos Marketing continues to expand its path to purchase and shopper expertise with the addition of shopper marketing pioneer Alison Chaltas, who has been appointed Global President, Path to Purchase. Alison brings to Ipsos her vast experience in retail strategy and consulting, e-commerce, and shopper insight.

Ipsos in Korea decided to actively promote and participate in the Corporate Social Responsibility (CSR) Programme in 2017, in which colleagues will focus on efforts to reduce environmental impact as well as the needs of the community.

Building on the huge success of its previous regional syndicated study, "She Speaks", Ipsos Marketing in MENA is launching a new syndicated study, this time targeting one of the most important and most disruptive consumer segments in the region: Millennials.

For the first (23 April 2017) and the second-round (7 May 2017) of the 2017 French presidential election, Ipsos and Sopra Steria teams have announced live to their media partners their very precise estimations.