Glassdoor is a goldmine for gathering feedback on candidate experience and time to hire. And – especially if your company conducts a lot of interviews – it can be daunting to read through every online interview review, analyse offer rate, candidate cycle and candidate source. An even more intimidating task is making sense of it all: surfacing themes, understanding what works, assessing what doesn’t – and making universal changes to your interview processes to improve your candidate experience.
Time to celebrate! Glassdoor’s new Interview Trends Report does all the heavy lifting for you, so you don’t have to parse through every single one of your online reviews and manually quantify the valuable analytics.
Talent analytics intelligence and insight can lead to more accurate hiring projections, investment in more profitable recruitment channels, and putting the right employees in the right jobs. Taking the time to analyse recruitment data takes much of the guesswork out of finding and, by extension, retaining top talent. After all, focusing on the informed candidates most likely to do well in your company means they’re less likely to leave because of a bad fit, whether that’s related to the role, organisational culture, company reputation, or all of the above.
How Does Glassdoor’s Interview Trends Report Work?
If you have a paid account, skip ahead to the next section. If you have a Free Employer Account, you’ll have access to this report for the very first time! From your Employer Centre, click on “Interview Trends” in your left nav.
You’ll be able to see your Interview Rating Snapshot, which includes percentages of candidates that had a positive experience, offer rate, and acceptance rate. You’ll also be able to see a select portion of:
1. Experience & Offers Graph Over Time
See how a positive interview experience maps to offer outcomes – up to six months ago.
2. Interview Cycle Time Graph Over Time
Take a look at the average number of days from first interview to hire, and see how it fluctuates over time – up to six months ago.
3. Top Candidate Source
See your number one company source for candidates.
4. Top Candidate Job Title
See your number one candidate job title.
5. Top Candidate Job location
See your number one source for candidates based on geographic location.
This screen capture shows you what your Employer Centre surfaces in the free account. Jump ahead to see how the analytics become more robust and comprehensive with the paid version.
If you have a paid Employer Account, from your Employer Centre, click on “Interview Trends” in your left nav.
And you’ll have full access to the following features:
1. Complete Experience & Offers Graph Over Time
See how a positive interview experience maps to offer outcome over time – right up to the present.
2. Complete Interview Cycle Time Graph Over Time
Take a look at the average number of days from first interview to hire fluctuates over time – right up to the present.
3. Competitor Comparison Filter
Get a quantifiable picture of how you compare to the interview trends of competitors of your choice.
4. Top 5 Candidate Source List
See a list of the top 5 companies your candidates are coming from to gain intelligence on sources for recruitment.
5. Top 5 Complete Job Title List
Keep a list of the top job titles that apply for positions with your company – a valuable tool for understanding where to direct your focus and how to position your job posts.
6. Top 5 Complete Job Location List
Understand exactly where your applicants are coming from – a valuable tool for understanding where geographically to focus your recruiting efforts.
And that’s it! Now that you’re able to analyse your interview trends to quickly and easily surface valuable analytics, you can strategically improve your interview and sourcing processes straight across the board.
Sign in to your Employer Centre today to begin using this powerful tool.
Want to get more out of your Glassdoor data and insights? Dive deeper with Talent Analytics for Dummies©.