There’s a saying that goes a little something like this: You’re only as good as your team. And when it comes to building a successful brand and reputable company, that saying couldn’t be more true. A good business begins with a team of skilled, experienced professionals who will tirelessly use their energy, drive and creative ideas to make a name for your company.
But if you’re a small business, it’s not always easy to attract top talent, especially when you are competing with the recruitment campaigns, salaries and benefits of bigger companies. Don’t despair, though. You can still snag stellar employees — you just have to get creative. Our new resource, How to Compete with Big Companies for Top UK Talent, shows you exactly how to do that. Keep reading for a preview!
1. Offer More Responsibility
At a small business, employees rarely wear one hat. Rather, they often take on many different tasks, and have a say in guiding company strategy and develop deeper skill sets that can pay greater dividends down the line. That is a huge perk — one you should point out to job applicants both in your job description and throughout the entire interview process.
[Related: 3 Top Tips for Hiring Highly-Skilled Workers]
2. Promote Faster
At a large company, there’s a lot of red tape, and it can take employees a long time to move up the corporate ladder. But smaller organisations, like yours, are often less bureaucratic — and with fewer employees overall, there’s even less competition for coveted promotions. In an interview, you can explain that it’s your goal to help driven, successful employees grow in your company, and into roles they crave. You can also explain that you are open to letting them explore new opportunities, whether that is seeking promotion or moving laterally.
3. Provide Flexible Working Conditions
Clocking into a 9-5 job is becoming a thing of the past. The most progressive companies — the ones that can snag top talent, no matter their size — are offering flexibility with work schedules, whether allowing employees to work from home or clock in at varying hours. As long as the work gets done, it doesn’t always matter where an employee does it — and offering up flexible working conditions can sway a job applicant from a big company to your small business because it’s such a great perk. So if you’re able to offer it, be sure to include this information in your job posting, career page, and Glassdoor profile.
4. Hire Faster
Small businesses don’t have the luxury of taking a long time to make a hiring decision. Why? You need to move quickly so that top talent doesn’t look elsewhere. Big companies are expected to take a long time to hire, because they are mired in red tape. But as a small business, you can be more agile. If you can make candidates feel wanted by moving quickly, you’ll be in a better position to snag top talent.