The following blog post was updated on October 9, 2014.
Looking to post a job online quickly without having to deal with the hassle of talking with a salesperson or the commitment of a contract? Posting your jobs instantly online with a credit card for 30 or 60 days might be the best place to start. To help, we’ve gathered a breakdown of the most popular job posting sites and the cost of posting a job right now.
Some refer to this online recruitment model as “post and pray” since it’s not a pay-for-performance advertising solution. But single job listings posted on a site for a set period of time for a flat fee – regardless of where the job shows up, how many interested candidates click, or what kind of results are delivered as measured by data like applicants or clicks – can be a great way to get your open position online quickly and effectively.
If you’re used to paying an external recruiter upwards of £20K per hire, it may seem like a no-brainer to spend a couple hundred pounds to post a job online. Recognise, however, that with over 40,000 job boards online that come and go on a daily basis – there are a few things to keep in mind to ensure your investment is well spent.
No one’s interested in sifting through hundreds or thousands of CVs if none of them even warrant a phone screen. Quality candidates are what you’re looking for, so it’s important you’re advertising in the right place. Evaluate the demographics of the job seekers on the site you’re advertising on. Are they highly educated or blue collar professionals? Active or passive job seekers? Is it a niche job board targeting engineers, nurses, or even pet groomers? Does the site only advertise hourly positions or target seasonal hires?
How much traffic are they currently seeing on their site? It doesn’t matter how inexpensive a job posting is if no one ever sees it. Find out how many million users are searching for jobs on their site and whether their traffic is growing quickly or slowly declining.
How long will your job be posted on their site? Many job boards offer 30 or 60 day terms. Are you tied to a monthly commitment? Is it up to you to track when your listings expire to ensure they don’t go dark? Or will the listings be auto-renewing every month on your original credit card until you remember to cancel?
Comparing The Cost
- Glassdoor offers employers a do-it-yourself 30 day job listing for £149 in the UK. For employers looking to post more than five jobs, Glassdoor recommends its complete job advertising solution that helps target the 27+ million members on Glassdoor who might not have your company at the top of their mind. This can be a more effective use of recruitment budget that can deliver measurable results for companies of all sizes in as little as 90 days. Additionally, Glassdoor solutions are half the price of LinkedIn.
- Monster offers a 60 day job posting option. Pricing for a single job posting starts at £265, with discounts when purchasing in bulk. Special Offers include multiple job posting packs and the opportunity to feature jobs with bold or highlighted font.
- Career Builder single job posting pricing begins at £239 for 30 days only, with discounts ranging from 7%-58% for the advanced purchase of up to 50 jobs postings which must be used within 12 months. The single location extends to a 50-Km radius.
- LinkedIn sells a 30-day posting in the UK for $295 (about £195), a 5-job pack at a 20% discount, and 10-job pack at a 40% savings, but your job location cannot be edited once your job is posted.
- Reed sells a 6 week job posting for £175 with discounts as you buy more up to 10 jobs.
- JobSite sells a 2 week job posting for £99 (roughly £198 for a 30 day posting). Slight discounts are available if you buy up to 5 jobs.
- TotalJobs sells a 28 day job posting for £149 with discounts up to 6 jobs.