Cigna Becomes No. 1 in Job Seeker Traffic Against Primary Competitors
Cigna is one of the largest health service companies and health care insurance providers in the U.S.. They operate internationally in over 30 countries and have more than 75 million customer relationships worldwide. Headquartered in Bloomfield, Connecticut, U.S.A., Cigna has 35,000 dedicated employees worldwide.
4
hires in 4 months
Filled 3 customer service roles and 1 HR consultant
1,500
items of user-generated content
20% increase in reviews and ratings since partnering with Glassdoor
65%
increase in traffic year-over-year
No. 1 in traffic against primary competitors
Challenges
- Attract qualified candidates to open positions
- Improve employee reviews and ratings
- Increase brand awareness
Solutions
Job Ads
- Increase visibility to qualified job seekers
- Attract candidates from competitors' pages
Enhanced Profile
- Engage with employees and respond to reviews
- Showcase company culture, benefits, and awards