It is totally possible that AI is a massive bubble and the only reason agencies say they are adopting AI is because other agencies are saying they are adopting it and they want to say to clients that they are adopting AI. But nobody is really using these tools in any meaningful way.

Shit. Literally the entire job market in advertising is all in NYC again. Looks like I shouldn't have moved away when I did. The bets were placed on black in the COVID gamble, and its red for us big city refugees I guess... (I'm stuck now, I can never move back with my young fam). All jokes aside, doesn't it feel like the rest of the country just vanished for Ad jobs? Atlanta, Chicago, Minneapolis, Miami, LA even (more than the rest sure). Boston is literally completely dead. WTF happened?

Dilemma. Should I: 1. Stay put: great agency name, big fun clients, lower pay, no promotion in sight for at least a year. 2. Jump: senior title, $40K raise, agency is okay but not top-tier, clients are meh for now but could rotate onto better ones after a few months.

What’s some good Cannes gossip this year ?

What is the career benefit of being at a holding company these days? Genuinely curious. Not buying the stability story either.