Human Magic Reviews

Working at Human Magic has pushed me in the best possible ways - I’ve grown a lot here, both professionally and personally. It’s been a really meaningful part of my career. The vibe across the agency is super collaborative. It doesn’t matter what team you’re in — people are kind, smart, and genuinely want to do great work. There’s purpose behind the projects we take on, and you can feel that. We’re working with brands and organisations that actually care about the impact they’re making, which makes the work feel even more worthwhile. And true to the name, it really is a human place to work. Leadership is thoughtful, open, and respectful of your time and life outside of work. You’re trusted to do your thing, and there’s space to grow and explore what works best for you. Also worth saying: our new owners actually give a damn — about the company and the people. It’s rare, and honestly, really refreshing.

It's been a year of transformation since the business changed hands in May of 2024, and the progress has been enormous. The previous board/owner was massively exposed and the business, quite frankly, needed saving from a toxic ego and questionable business practices. And what a way we've come. People are heard, nurtured and appreciated. We have all had an equal stake in the rebrand and I can only see positive things moving forward. Cannot wait to build more magic with the team and see where things go in the next few years. Absolutely EXCEPTIONAL people across the business, in every area. And they have all stepped up in uncertain times and have been galvanised by the rebrand, and there is a LOT of investment and future plans to be excited about.