Not formal.Conversational. Question & Answer. Met with both owners. 45 minutes each. They toldme about the company, andI told them about me. If you cannot do this type of interview very well and you are applying for a sales position, then do not apply. They are very high on Raving Fans. So you might want to read the book, andd know it. One of the owners is VERY high on this book. This is what really sold me on the company. Unfortunately the book may as well be thrown in the trash right after the interview.