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      Incubeta

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      Graduate PPC Account Executive Interview

      17 Aug 2017
      Anonymous interview candidate
      London, England
      Declined offer
      Positive experience
      Difficult interview

      Application

      I applied online. I interviewed at Incubeta (London, England)

      Interview

      After submitting my CV, was asked to complete a short video questionnaire asking me a bit about myself and PPC. After a short phone screen, then interviewed in person with 2 of the account executives and was asked to complete a maths test, which wasn't too difficult (but the questions get more complex as you progress, so watch the time), really friendly and conversational. A few days later, was asked to come in and present for 15 minutes on PPC and the future of digital marketing with another two employees followed by another friendly and informal interview. THEN was asked to come in to meet the Director and another member of staff, but unfortunately declined as I had accepted an offer from another company by this stage. Overall the people at NMPi were a pleasure to meet, all really friendly and with a good sense of humour. Mark Stangroom in particular (HR) was really great to work with and it was nice to receive regular updates on my application from him without even needing to ask. Questions on PPC could sometimes get pretty tricky though, so really make sure you know your stuff beforehand- but don't be afraid to say you don't know the answer as they will work through it with you until you figure it out.

      Interview questions [3]

      Question 1

      Why does voice search pose problems for keyword choices?
      Answer question

      Question 2

      Tell us about yourself.
      Answer question

      Question 3

      How does the AdWords auction work?
      Answer question
      avatar
      Incubeta response
      8y
      Thanks very much for your review!

      Other Graduate PPC Account Executive interview reviews for Incubeta

      Graduate PPC Account Executive Interview

      7 Dec 2020
      Anonymous interview candidate
      No offer
      Negative experience
      Average interview

      Application

      I applied online. I interviewed at Incubeta

      Interview

      Online tests prior to an initial call with a recruitment manager, followed by an interview. I thought this went well however never got any communication back despite numerous attempts at reaching out via email and phone calls.

      Interview questions [1]

      Question 1

      What do you know about PPC?
      Answer question
      1
      avatar
      Incubeta response
      5y
      Hi and thanks for your review. I'm really sorry to hear that you did not receive any feedback after your interview. We do our best to contact everyone who we interview to give them constructive feedback so I am disappointed that we didn't manage to do this for you. Could you please contact me directly on mark@incubeta.com so that I can look into this for you?

      Graduate Account Executive PPC Interview

      13 Jul 2019
      Anonymous interview candidate
      London, England
      No offer
      Neutral experience
      Average interview

      Graduate PPC Account Executive Interview

      16 Aug 2018
      Anonymous interview candidate
      London, England
      No offer
      Positive experience
      Average interview

      Application

      I applied online. The process took 2 weeks. I interviewed at Incubeta (London, England) in Jul 2019

      Interview

      Applied online, first did an online reasoning test - fairly simple. Next, I was contacted by a recruiter for a short phone interview and was invited to attend a assessment day 9 days later. Was told I would be sent an invitation with all the information about the day via e-mail but did not receive one until 2 days before the assessment day. (I spoke to other candidate and they all had invitations over a week before so I was already at a disadvantage). Assessment day involved informative presentation, a short maths test, a group activity, speed interviews and we had to do a 5 minute presentation about PPC (which we had to prepare before - information I received in a late e-mail). They also asked some simple questions related to the content for your presentation. Informal lunch with some of the team. Short group activity. Successful candidate are chosen to stay for final interviews, and unsuccessful candidate were told to leave. Honestly I wasn't very excited. I think the fact that I received an invitation late gave me a very bad impression of the company. The information I received from the recruiter was in accurate - she only told me about the maths quiz, group activity and presentation - not about final interviews. She said she'll be there on the day so I can speak to her but only appears in the the first few minutes of the day to introduce herself and then disappeared. Kept calling to ask the same questions again and again. A lot of time wasted on the day - could have easily shorted the day.

      Interview questions [1]

      Question 1

      Tell me about a time you made a creative solution to a problem? What would you do if you saw a penguin in the fridge? How would you alter a presentation with two different clients of different experience levels? A lot of competency questions, since this is a graduate role.
      Answer question
      1

      Application

      I applied through an employee referral. The process took 2 weeks. I interviewed at Incubeta (London, England)

      Interview

      An initial online questionnaire which included both written and recorded responses. Then a phone interview with a recruiter with a follow-up math and personality test as well as interview on-site.

      Interview questions [1]

      Question 1

      Tested knowledge about PPC and digital marketing sector. Also asked questions regarding knowledge about the company and the various offerings they have. Quite generic.
      Answer question