I applied online. I interviewed at Sony Electronics (Istanbul)
Interview
I was asked to do a case study at their office. I was given a couple of questions to be answered and I was expected to answer each question. Then I was expected to present it.
Interview questions [1]
Question 1
They have given a brief explanation of the challenges that they are facing in the TV business, and they have provided also numeric data in terms of market and revenue share, and they asked me to come up with a marketing plan.
I applied online. I interviewed at Sony Electronics
Interview
After the first interview, I was supposed to do a case study about Sony. A labtop was required, and case study to be given in the morning, and I was given 1 hour to prepare and another hour to present in English
Interview questions [1]
Question 1
I was given a situation and asked to come up with a marketing plan for that product to increase the market share