Does Birthday Direct pay their employees well?

According to anonymously submitted Glassdoor reviews, Birthday Direct employees rate their compensation and benefits as 2.4 out of 5. Find out more about salaries and benefits at Birthday Direct. This rating has been stable over the past 12 months.

How satisfied are employees working at Birthday Direct?

38% of Birthday Direct employees would recommend working there to a friend based on Glassdoor reviews . Employees also rated Birthday Direct 3.2 out of 5 for work life balance, 2.5 for culture and values and 2.3 for career opportunities.

What are the cons of working at Birthday Direct according to real employee reviews?

"low pay compared to industry standards" ((in 3 reviews))

What are employees saying about Birthday Direct redundancies in 2026?

Explore Glassdoor’s employee reviews to understand what current and former employees are saying about Birthday Direct redundancy and their outlook for job security at Birthday Direct in 2026.

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Birthday Direct

Birthday Direct Reviews

2.5

38% would recommend to a friend

(21 total reviews)

43% positive business outlook

Ratings by category

3.2

Work/Life balance

3.0

Diversity and inclusion

2.5

Culture and values

2.5

Senior management

2.4

Compensation and benefits

2.3

Career opportunities

Birthday Direct has an employee rating of 2.5 out of 5 stars, based on 21 company reviews on Glassdoor which indicates that most employees have an average working experience there. The Birthday Direct employee rating is 29% below average for employers within the Retail and wholesale industry (3.5 stars).

Reviews by job title

21 reviews

5.0

24 Mar 2021

Great

Sales assistant

Recommend

CEO approval

Business outlook

Pros

Nice people very nice people

Cons

None I can think of

1.0

24 Aug 2017

If you are a writer or artist please avoid this place! It's where creativity goes to die.

Anonymous employee

Recommend

CEO approval

Business outlook

Pros

Some of the people there are awesome.

Cons

Most of the people there are toxic.

1.0

13 Nov 2018

Heed the warnings

Order fulfillment/packaging

Recommend

CEO approval

Business outlook

Pros

You don't work nights weekends and holidays

Cons

Where to start. Pay and promotions are by favorites and not by how much you put in. It never moves forward as a company because she can't decide what she wants and stick to it. The rules change daily! I've never been as miserable working anywhere else.

Viewing 1 - 3 of 21 Reviews

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