Pros
Looking to spice up your social media accounts or take a new approach to your marketing strategies? Bringing in interns is a great way to delegate that work and watch as they take initiative. It’s a win-win on both sides whenever you’re able to do this successfully. Interns gain the hands-on experience they crave and the ability to establish their portfolio, while businesses are able to place more attention on departments they might not have had the time for otherwise.
Cons
Does your small business regularly succumb to a “summer slowdown?” If so, you may want to reevaluate whether or not you should hire an intern to join your team. Ideally, the internship you implement should provide meaningful work and opportunities to learn, not have the intern going on endless coffee runs. If business is slow and there’s not much to do, consider waiting to hire in the fall semester.