- Core messaging and positioning changes every quarter
- Entire market is commoditized, every deal comes down to price
- No playbook beyond PLG sales
- Product is too generalized - falling behind competitors like Figma and Lucid
- It is hard to tell the value story...COVID drove the growth of this company and we had tons of quick wins, however we skipped so many discovery steps and now with these customers up for renewal, we do not have a value story to back up the price
- There is absolutely zero career path for sales beyond attrition
- Internal promotions/opportunities are not handled with transparency
- CEO is totally absent
- Constant contradictions - big push to value sell, but now the only other product to sell is security? Where is the line of business value in that?