Tansparent. Empathetic. Collaborative - Content Editor Roots Digital Employee Review

5.0
5 Jan 2022
Recommend
CEO approval
Business outlook

Pros

The founders' leadership and respectful approach in dealing with employees is something that I admire the most while working in Roots Digital. Ian and Amenda are very understanding and nurturing. They empower the team to share what they know, have confidence in speaking up about their idea, and walk you through the entire process to ensure you understand how things work. Grateful to be part of an engaging and innovative company.

Cons

It would have been great if we got to work together in one office and learn from each other - one of the challenges brought by the pandemic.

Explore other reviews about Roots Digital

5.0
25 Jan 2022
Recommend
CEO approval
Business outlook

Pros

It was a pleasure working at Roots Digital because they are very open to accepting suggestions and promoting good communication amongst the team. The owners also lend an ear when you need to ask for help or need clarification on various topics.

Cons

Not many downsides. There may be some miscommunication due to the language barrier, but it is easy to overcome that.

5.0
4 May 2026
Recommend
CEO approval
Business outlook

Pros

Making a career pivot can be intimidating, but the environment here is uniquely designed to support that leap. Coming in with limited digital advertising knowledge, I found the leadership (Ian and Amenda) to be incredibly patient and nurturing. They prioritized your potential and willingness to learn over your past job titles. In my previous industry, mistakes can be rigid, but here they are treated as teaching moments. I was guided through my errors without hesitation, which allowed me to grow both professionally and personally. The permanent remote setup eliminated the stress of a commute, allowing me to focus entirely on mastering new skills while maintaining a healthy work-life balance. The company culture actively discourages burnout, which is a breath of fresh air during a demanding career transition. For holidays, they followed each country’s national holidays and held an agency closure annually at the end of the year.

Cons

As a growing agency, the systems are constantly being polished and can feel fluid. If you are coming from a highly structured corporate environment, it may take a moment to adjust to the "build-as-we-go" nature of the agency. While the experience is invaluable, the benefits package is still growing. Traditional corporate perks, like health insurance, were things they were working on, but it’s a trade-off for the level of mentorship and flexibility you get.

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Roots Digital Response
4w
thank you for sharing your experience. the doors at Roots Digital will always be open for you.
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