Pros
The 4-day work week is a genuine perk and the main reason most people join. Some of the colleagues I worked with were talented, hardworking and genuinely kind people. Pay is reasonable on paper for the role titles on offer.
Cons
Where to begin. The company went through significant redundancies, cutting multiple departments with little transparency around the reasoning or future direction. For those kept on, the aftermath created an uncertain and demoralised atmosphere that never fully recovered. The best people were either cut or had the good sense to leave — what remains feels like a skeleton operation focused on maintaining systems and churning out content rather than building anything meaningful. Career progression is essentially nonexistent now after the downscale; the business appears to want to keep people at exec level indefinitely with no upward path. Management would openly say things like "we can't ask you to work past your hours, but we always appreciate it" — which is a thinly veiled way of pressuring people into overtime without accountability. Targets shifted upward over time without explanation or acknowledgement that they had changed at all. The CEO of Search Intelligence Ltd, Fery Kaszoni, is active online celebrating wins, but what's shared publicly isn't always an accurate reflection of the full picture. Internally, those same wins were rarely followed with genuine recognition for the staff behind them — it was "we achieved this" externally, and more demands internally. No thank you, just next. On diversity and inclusion: the team is predominantly white, and there have been periods where people of different ethnicities were recruited in a short space of time, only to be overlooked for development, passed over for progression, and subsequently let go. Whether intentional or not, the pattern was noticeable. Ask the company how many of their employees are anything but white and European or white and British. PR execs are expected to carry the workload of multiple people. The pay doesn't reflect the actual demands of the role.