-Performance metrics are always a challenge, goals often seem unrealistic.
-Sometimes marketing moves at breakneck speeds and the front line employees are the last people to hear about "that new promotion." There could be better communication between departments where necessary.
*I'd recommend only to friends willing to work in a fast-paced, ever-changing, start-up type of environment. I love SoFi and am proud to work here. Though at times it can be challenging, I am not looking to leave any time soon.