Shadow of its former self - really failed to grasp the opportunity - Anonymous employee Sticky Content Employee Review

2.0
17 Oct 2017
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

When I joined it was great - smart people, really some of the best in the business in terms of strategy and really defined best practice. Was a great place to learn at the time, but very, very different place now...

Cons

Failed to grasp the opportunity - was one of the first content marketing agencies in the UK, before content marketing was even a thing. Now it's a thing and potentially big business, the agency bills itself as a 'social/digital content agency' - all its case studies on its site are from 4-5 yrs ago (the heyday). They failed to grasp the opportunity and rather than embrace tech or get more sophisticated in content marketing, made an about-turn into social content (all very 2009!) - it might excite the board ('oooh social media, I hear that's big these days') but it's gone backwards and doesn't attract the kind of big clients it used to. Could have been a great content marketing agency but no longer the leader it was - the right business in the wrong hands.

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4.0
28 Jun 2024
Recommend
CEO approval
Business outlook

Pros

Chilled environment Nice people overall Nice office Some cool clients

Cons

Some big egos Big workloads at times

5.0
13 May 2024
Recommend
CEO approval
Business outlook

Pros

Great work environment socially, friendly team, hybrid working, flexible abroad working, part of PA media group

Cons

Company is quite small so promotions are limited

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