Friendemic Reviews

3.3

52% would recommend to a friend

(74 total reviews)

Steve Pearson

60% approve of CEO

51% positive business outlook

Friendemic has an employee rating of 3.3 out of 5 stars, based on 74 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Friendemic employee rating is in line with the average (within 1 standard deviation) for employers within the Media and communication industry (3.7 stars).

Reviews by job title

74 reviews
2.0
7 Mar 2017
Recommend
CEO approval
Business outlook

Pros

Most of your coworkers are great people with tons of potential. The friendships you forge will be lasting! In general, work/life balance is solid. In the marketing industry, that is rare. Kudos to Friendemic for making that an actual priority. You'll also work with some very talented and genuine people. Seek them out and learn from them. Free food and catered lunch on Friday. (I'm not including Foosball and Xbox because every decent company has random perks like that here in Salt Lake.) They just went through a merger. Hopefully, a fresh pair of eyes will be able to weed out the toxic people and restore some quality leadership and ingenuity to mid-level management. You can leverage your experience into a much better opportunity after a year or so. Take advantage of your time, don't become complacent, and learn skills you will need at your next job.

Cons

*Disclaimer* I wanted to wait a few months to write this review because the grass isn't always greener. Simply put, I think the grass is greener. The Quick & Dirty: Friendemic is great if you want something easy and/or a resume builder right out of college. The actual skills and tasks that you have to complete are very simple and repetitive. The reason it may seem stressful is due to a serious lack of organization, automation, and leadership. You'll spend most of your time trying to get stuff approved from someone that sits 15 feet from you, chasing down $1000/month clients, and getting thrown under the bus for petty nonsense. Aside from Upper management, the average age range is around 22-24. *This is not necessarily a con* given that social media is the name of the game. However, poor leadership is suffocating this place. You’ll be working for an AM that might have a year of actual experience in the industry. Does it make sense to report to someone who probably sat behind you in ENG 100 who has yet to master his/her craft in ANY discipline (especially leadership)? I didn’t think so, hence why I left. Clients: It’s highly unlikely that you will work with any real clients with significant goals and budgets. Does this make your job easier? Heck yeah! Will you fall behind in the fast-paced world of digital marketing? Absolutely (unless you keep a few side gigs – which I highly recommend). Structure: My job title changed 3 different times while I was employed at Friendemic. These titles mean nothing. When you go to apply for your next job, take them off of your resume. Any company worth its weight will laugh you out of the room if you hand them a resume that says you graduated in 2015 and you’re a senior level manager with one year of experience. You will hear “well, we’re a startup” as a go-to excuse for how unorganized everything is. Sorry, once you reach 6 years in business and multiple offices, it’s time to put on your big boy pants and get organized. Culture: You’ll make friends, bond over petty stuff that can only occur when a handful of 24-year-old kids are given a sliver of authority, and maybe learn a few things along the way. *HOWEVER* the account management culture has become very toxic. You get a mixed bag in terms of talent and leadership, but as a whole, it's not ideal. Key players left in early-mid 2016 that could spot the BS, the yes-men, and the few talented individuals that understood marketing strategy, creative AND leadership. If being in a quasi-frat at the age of 25 doesn’t sound appealing to you, I would not recommend this path. You’ll see people getting promoted based on relationships with key management rather than their quality of work (bros for life, jafeel)? You will see people being promoted to management roles when they have yet to succeed in their current role. This is real, this will confuse you, and you will wonder why you come to work every day. There are some hidden gems sprawled throughout Friendemic that will never get their due (not a personal reference as I am no gem). This will also anger you because you will get tired of seeing them get beat down day after day. Pay: Semi-standard for an entry level role. No OT (you shouldn’t need it anyway). Raises are a joke and take forever to go through. For a company with less than 100 employees, it’s kind of pathetic that a raise takes 5 weeks to get approved and another 6+ weeks to get processed. Last but not least: Two of these 4-Star reviews are fake. Do you know what the probability of two 4-star reviews being posted in the same day (April 15th, 2016) out of 10 total reviews? The company asked specific employees to post them last year. (I know that was petty, but I couldn't help it.)

1.0
19 Jun 2017

The Common Denominator

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

I personally felt like I learned a lot there. This is a great launch pad to learn more about marketing and advertising, and you can get a lot of experience working with lots of different clients. There are a lot of fun, young, energetic people there, so it's easy to make friends. In addition to perks like a 401k and good health insurance, there is also free lunch on Fridays.

Cons

Unfortunately, the downsides outweigh the pros by a lot. Early in 2017, they went through a merger with GoFanbase, and things went downhill from there. By the time I left the company, about 15 people had quit since the beginning of the year and the number has only gone up. I'm not saying that change isn't good, but they changed things in a way that was illogical. They went from having teams that had a manager and several other members with multiple responsibilities to splitting our job roles up into different departments. This (along with adopting a million different software systems, having no processes figured out beforehand, and creating a culture where we have to get approval for even tiny things) made the company structure far too complicated. I, among other people, was regularly confused about who we were supposed to go to when we needed things to get done. It was also a huge slap in the face when they made these role changes and they made a decision for a lot of the employees. Most job roles had significantly fewer responsibilities and a were a waste of our skills and talent. Management doesn't seem to notice or care about people's talents and use them to their advantage. The company culture has always been difficult to deal with and is only getting worse. Ever since I started, I felt like most (not all) of the people who ever got promotions or raises were people who were either "cool", were friends with people in management, and/or were flat out obnoxious. Moreover, they weren’t always the best workers. I also felt that some of these people took credit for others accomplishments. Management took away a lot of the tools that were used to recognize people's accomplishments, and you have to fight tooth and nail to get a raise. Management believes three things when it comes to raises: 1) Promotions don't always come with a raise (even when it requires more responsibility); 2) tenure at the company doesn't merit a raise (even when it means the employee has more experience and loyalty); and 3) we should be happy to work there even though we get paid very little. People who have asked for a raise are often faced with management asking them to accomplish a never ending list of tasks or with a thinly veiled lecture on how the company is filled with entitled millennials who should just be content to work there because it's a fun start-up culture. While this is a good job if you’re just starting out, you do not learn a lot of professional skills here. It’s the little things you never end up learning: crafting good emails; thinking on your feet; making judgment calls on your own; handling responsibility; resolving disputes with co-workers; etc.

2.0
19 Dec 2018

It's true, management does not care

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

My coworkers were such an awesome group of people. Loved the manager I had before the one that took over. Aside from alllll the bad things, I appreciate the opportunity I was given. I learned and I grew, and I know I'll do great elsewhere.

Cons

I finally feel comfortable enough to leave this review. I want to start off by saying I WAS SO UNDERPAID. It's insane. Shame on Friendemic for overworking their employees and paying them this low. College grads, you can find so much better. Don't settle for these nonsensical salaries. Cool your clients are mainly automotive. But it becomes really boring and redundant really quickly. The clients stick to the same thing and just go with it each month. It starts to feel robotic just producing the same old work. Friendemic’s own social pages get minimum engagement. Because you deal with a boring, old clientele. Become more creative, open up to other fields, target a more interesting audience. The amount of employee overturns I saw within a year is crazy. Please tell me how the company is reputable when a fellow co-worker starts and then receives an alarming complaint from a team member just a week later. I saw employees pack their lives up to move to a new office and get fired last minute. Upper management will fire people with ease. People constantly keep asking you guys to INFORM employees if they’re not performing well before just firing them out of the blue. But no. The review below me is correct – they do not have any empathy. There is this manager we all know of, who started from the bottom and worked her way up, overtaking everyone and taking over their jobs. She is favored way too much. A very small amount of people actually like her. She’s frustrating to many. She is so fake to her teams, it’s not even funny. I liked the older manager much better. The CEO made a really bad decision letting her go. CEO, stop picking and choosing people. But I don’t really care anymore because I’ve peaced out. So good luck to everyone who has to deal with this annoying favoritism and unfair treatment. They make you sign a noncompetition contract, which I really feel like held me back when I applied to like, hundreds and hundreds of jobs. Whatever you guys did or said when someone called for a reference, it’s not that deep. Let your employees move on and work somewhere else. We need to make some dang money. I’m not going to sit here and pretend like I’m perfect and I make no mistakes. EVERYONE makes mistakes. Even my manager did. But some people are given chances and some people aren’t. (I’ll let you interpret that). When an employee opens up and shares what they’re going through, listen and make the right move. Not asking for pity, but I was SO depressed coming into work most days. Life exists outside of work - and some of us challenge the worst things in life. I truly commend myself because I never complained, I never let anyone in my office know I was depressed, I worked my butt off, and I took whatever criticism I was given with a great attitude. I always, always responded to my coworkers nicely, even if some of them sounded rude. But when I tried to resolve things, my words didn’t matter. I got some nonsense excuse about something that I KNOW I resolved. My point is, depression exists. It is real. And many of your employees have it. How great would it be if the upper management helped with this? One can only wish… HR doesn’t care and does not resolve anything. Employees get to anonymously submit their concerns and questions, but the important ones never get answered in meetings. They do not like hearing the truth. They’re sugar-coating a lot of things. It’s sad because they hire new people and let them believe everything is rainbows and butterflies. I think all my coworkers in MY office are really talented. Honestly, I think they deserve to be working for someone better. I don’t think the company is doing so great financially. They cut so many budgets and employee perks and they’re letting people go left and right. Kind of makes me feel bad for them. Even though this job ended not-so-greatly for me, I wish Friendemic well. Other companies are flourishing and evolving, so let’s hope you do too.

avatar
Friendemic Response
7y
Thank you for sharing this review; it's difficult to read and I wish we could have discussed more. We definitely DO care; I can assure you that every one of our managers regularly loses sleep over decisions that will affect our employees' well-being and we are always trying to make Friendemic a better place for all of us subject to the constraints we face. It's unfortunate that your experience was not what we all hoped and not what the most of our employees experience. I do want to address one specific point from your review regarding a non-competition contract. Our standard employee agreement, among other terms, only restricts employees from work that would interfere with your employment at Friendemic *during the term of your employment with Friendemic.* Beyond that, we have provisions for the protection of confidential information, but nothing that should restrict your ability to work for any company going forward. If you feel like you are being restricted in your job search, please review your employee agreement or reach out to our HR team to discuss. We wish you the best in your next endeavor.
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Glassdoor has 76 Friendemic reviews submitted anonymously by Friendemic employees. Read employee reviews and ratings on Glassdoor to decide if Friendemic is right for you.