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There is something that defines the way we work at AIRE Ancient Baths: how we take care of each other and the quality of the relationships we build every day. Today, we are sharing our Employee Value Proposition for the first time, placing care, collaboration and the way we connect as a team at the center. Because when there is real care, everything improves: decisions, experiences and results. 🍃 The value of feeling at ease.
Thank you Vogue, for including AIRE Ancient Baths New York among the best spas in the city. We are proud to see both our Tribeca and Upper East Side locations featured in this beautiful selection, two sanctuaries of relaxation where time slows down and the ancient ritual of water comes to life. At AIRE, every detail, architectural element, and ritual is designed to create a true urban escape, an experience that reconnects body and mind through stillness, light, and water. Grateful to be recognised among such inspiring spaces shaping the future of urban wellness. Read article here: https://lnkd.in/e7bzkf_X
Thank you National Post for this thoughtful piece. The rise of wellness experiences in Canada isn't a coincidence, it is a signal that people are seeking more intentional, meaningful ways to travel and relax. Water rituals, thermal contrasts, digital disconnection… what was once ancient is becoming essential again. Honoured to be part of this conversation. Read article here: https://lnkd.in/eTXsrHzx
At AIRE Ancient Baths, we continue to grow with purpose. We take a new step in strengthening our leadership in the sector with the incorporation of Khemia as a minority partner. This strategic partnership reinforces our vision and supports our continued ambition to bring the AIRE Experience to new destinations around the world. Through an agreement that stays true to our essence, rooted in attention to detail and excellence, the future of AIRE continues to be built with ambition and vision.
AIRE Ancient Baths Sevilla, Awarded the 2025 ASET Prize The Seville Association of Tourism Businesses (ASET) Tourism Gala celebrates the sector's leadership, with 130 members and representing 25% of the city's GDP. This award recognizes the care, passion, and dedication of our team in creating lasting wellness and relaxation experiences. This award inspires us to continue perfecting each experience and to remain a benchmark in Seville's tourism. Thank you to ASET and to everyone who has accompanied us on this journey.
We are excited to announce the opening of AIRE Toronto, our first location in Canada and a milestone as the 10th AIRE destination worldwide. Housed in a 1912 Edwardian Classicism building that once belonged to the Copp Clark publishing house, the space transforms its historic legacy into a sanctuary dedicated to relaxation. This opening is more than a new location, it is a continuation of our journey to bring relaxation to the most vibrant cities around the world. We look forward to welcoming guests to our newest oasis in Toronto.
The past year marked a series of meaningful milestones for AIRE, from renewed spaces to the opening of two new locations along our journey. We are grateful to our teams and partners, and to the guests who continue to choose AIRE as a place to slow down. We move into the year ahead guided by the same intention that has always defined us: to create spaces where wellbeing and relaxation take center stage. We wish you a calm and thoughtful start to the new year. Happy New Year from all of us at AIRE Ancient Baths.
Two months ago, we opened our first location in Canada: AIRE Toronto, a space shaped by our belief that meaningful relaxation begins when we slow down. Conceived as a place of calm within the urban landscape, AIRE Toronto is our largest location to date. Thermal waters, gentle contrasts of temperature, and carefully crafted rituals create moments of pause, presence, and renewal. As our 10th location worldwide, Toronto marks a new chapter in our global journey, made possible by the dedication of our teams and the warm welcome of the city.
Recently, we celebrated the first Essence Day in Barcelona—an internal space to share company updates and open conversations about our future. Our CEO, Amadeo Serra Solana, together with Andrea Trillo, Marketing Director, and Jose Maria Girona, Human Resources Director, presented the evolution of the business and the outlook for the coming year, with the aim of aligning teams and strengthening the company’s vision. As a special guest, Katharine D’Amico, PhD in Sociolinguistics and Applied Neuroscience, shared practical tools to improve communication, influence, and collaboration. The day concluded with an afterwork session that allowed participants to exchange learnings and close the day with reflections on how to continue building together. Thank you to all the teams who made it possible.
Passionate about hospitality, Emmanuel joined AIRE Ancient Baths London drawn by strong leadership, shared values, and a unique business model. Now as Director, he leads with a focus on empowering the team, fostering a positive work culture, and delivering exceptional experiences for every guest. Read the full interview here: https://lnkd.in/dmKtWvRm
