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Simon AI (formerly Simon Data) has launched the Agentic Marketing Platform, an AI-first, composable CDP that enables marketers to combine scale and personalization without compromise. The platform uses intelligent agents to detect real-time signals, enrich data with context, and adapt campaigns to business goals in plain language. With features like reusable “Blueprints,” dynamic “AI Fields,” and live “AI Moments,” the platform helps brands move from static segments to adaptive, high-impact campaigns. By rebranding as Simon AI, the company underscores its evolution into an AI-first leader in marketing technology.