Pros
- High quality bar for hiring. No jerks. Fantastic, talented colleagues to work with. - It's an awesome blend of B2C and B2B. Having a free plan drives a lot of growth. - Working with creative makers (our target audience) is fun. - The customer base is super passionate and vocal which means we get to work with an engaged community. - Some of the most progressive design forward companies are using the product already. - It's nice to be part of a winning team.
Cons
- Because we sell a design tool to customers with high expectations, we have to have a high quality bar for our work. Sometimes this doesn't work well for all types of employees as the pressure to execute with craftsmanship can be overwhelming. - We've gone from 50 to 100 employees in the last year. This a critical time where the CEO transitions from making a lot of decisions to making less and letting the team run. Sometimes people feel uncomfortable during this transition but it feels normal to me.