Pros
I collaborated with multiple teams to plan and execute campaigns across digital and offline channels. Tracking performance metrics and adjusting strategies based on insights helped improve engagement and ROI. Working on cross-functional initiatives, from content creation to event support, provided variety and strengthened both analytical and creative skills. The environment encouraged idea sharing and practical problem solving
Cons
Shifting priorities and overlapping campaigns sometimes made workload management challenging. Clearer project timelines would help reduce last-minute pressure