I applied online. I interviewed at Nielsen (Cincinnati, OH) in Sept 2009
Interview
Initial Phone Screening with HR is pretty standard, not much technical questions. They do test your aptitude for marketing analytics via conceptual questions.
If you clear the screening, there is a written test that is given to you. This is mostly quantitative questions with an essay in the end.
2nd round was with 5 professionals within the Custom Analytics department. The interviewers ranged from Snr Analysts to VPs. The questions revolved around general marketing concepts and some statistical techniques, especially linear regression.
Interview questions [1]
Question 1
If you see a positive relationship between baseprice and volume sales in your model, what are the next steps you will take? Also, what is the recommendation/ insight for the client from this model? As a consultant what would your pitch to the client be?
I applied online. The process took 1+ week. I interviewed at Nielsen (Ciudad de Mexico) in Jul 2015
Interview
I applied online, the process took around one week. First a simple online exam of basic math/ statistics ( 10 questions), then a interview with HR ( simple questions of your CV and pasy experiences and also they explain the job, and how they work) and then days later they call for a case study presentation in front of a panel (they give you a crosstab of data and asked to draw some conclusions and make a recommendation)
Interview questions [1]
Question 1
Common questions like strenghts / weaknesses, why nielsen?, and in the case study you need to guess the category of the product just by looking at the data they provide, like sales, volume...
