The interview process started with a phone screen with a recruiter. Then there were video interviews with the hiring manager and team members. After the video interviews, I was ghosted with no feedback or response to follow ups.
Interview questions [1]
Question 1
Asked to walk through examples of working cross-functionally, measuring the success of marketing initiatives, etc
Standard for the most part. Recruiter call, hiring manager call, panel interview (analytics, values), then a case study/mini project presentation. Values interview is about how you would approach certain scenarios in the workplace.
The mini project was to choose a company type from a list then create a marketing strategy based on a few assumptions.
Interview questions [1]
Question 1
How do you measure success and decide where to cut spend and increase spend when evaluating marketing channels?
Had a phone screen with the recruiter to go over basic qualifications and expectations then met with the hiring manager for the role who asked very specific questions around marketing.
Interview questions [1]
Question 1
How do you approach messaging and positioning? How do you approach research for positioning?
