GSMA Reviews

4.1

81% would recommend to a friend

(346 total reviews)

Vivek Badrinath

Not enough data to show CEO approval

86% positive business outlook

GSMA has an employee rating of 4.1 out of 5 stars, based on 346 company reviews on Glassdoor which indicates that most employees have an excellent working experience there. The GSMA employee rating is in line with the average (within 1 standard deviation) for employers within the Telecommunications industry (3.6 stars).

Reviews by job title

346 reviews
2.0
25 Oct 2020
Recommend
CEO approval
Business outlook

Pros

Historically there had been good opportunities for travel (depending team politics) and a culture of flexible working which allowed for reasonable work-life balance. There were also the in-office perks like free fruit, pastries and drinks, as well as semi-regular drinks events in the London office... I'm not sure about other offices. Given the geographical reach of the GSMA offices and the global membership base, it was also a fantastic cross-cultural experience working with colleagues and stakeholders from every corner of the world. The majority of the 'do-ers' (junior to middle-management) plus a couple of exceptions at senior management level were deeply invested in impact their work had, and had supportive relationships with colleagues. There was also a sense of pride in the quality and reputation of our events.

Cons

Where to begin? Fundamentally the Leadership Team and Extended Leadership Team (ELT) have lost all sense of direction. The heady effects of cushy jobs, high profile personal platforms, global influence and a disinterested Board have led to an environment where departmental impact is measured and rewarded but individual Leadership are not accountable for their own performance. The organisation experienced a decade+ of rapid expansion, but without the essential leadership traits of integrity, courage and commitment to their own personal and professional growth, this expansion has exacerbated the dysfunction of those leaders. Initially Mats’ introduction of values and industry purpose was well received by staff and provided a ‘north star’ in aligning various parts of the organisation, but over recent years staff have become increasingly disillusioned with his perceived unwillingness to engage in the actual business of leading the organisation – specifically in dealing with his C-level direct reports and their dysfunctional teams – rather opting to pursue what was openly discussed within the organisation (including by C-levels!) as his efforts to secure his next role in the UN or Swedish government. His lack of desire to show up for staff was evident in his unwillingness to engage meaningful in the consistently abysmal staff survey scores on senior leadership year after year after year, or to deal with the systemic issues within HR. At the beginning of 2020 he berated staff on an All Staff call for continuing to complain about senior leadership behaviour... “We have the values on the wall and on coffee mugs”. Hello news flash – Values 101 says leaders have to model and be held accountable for their behaviours if you want culture change. Because Mats doesn’t show up to lead the organisation, the C-levels have free reign to act as they wish, desperately hiding their incompetence with cronyism (Advocacy), relentlessly putting profit before their people (Ltd and Marketing). HR is simply rotten to the core. Issues that were awful enough pre-COVID have become tenfold worse with the mass redundancies enacted during COVID. If staff felt that they were cared for and treated fairly before and during the redundancies, these layoffs would be sorrowful but not traumatic. However they have been so poorly handled that trust, engagement and performance within the organisation for those who survived is at all time low. This is unsurprisingly given that traits such as transparency, fairness, courage and empathy have not been practiced in the years prior. Everything you’ve read in other posts here about cronyism/nepotism, incompetence, disparity in salaries, undeserved promotion/overlooked promotion, etc is true. If you’re considering a job here – don’t. Don’t make a global pandemic worse by actively self-harming yourself joining this sh*t show. I know many current employees read the reviews here too (isn’t that a worrying sign?!) – update your CVs and make exit plans, you wouldn’t believe how much better it is out in the real world. Don’t martyr yourself for the purpose. Don’t let fear of the unknown keep you locked in this toxic environment.

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GSMA Response
5y
Thank you for your feedback. The GSMA has undoubtedly been through one of the most difficult years in its history and our leadership team have had to make tough decisions. Leading during unprecedented times is a significant challenge and our leaders try to balance an open environment while safeguarding the GSMA’s reputation. If you’re willing to share specific points of improvement that you think will help us toward a culture consistent with our values, we’d appreciate hearing more. Our leadership team have always been open to feedback and would welcome a conversation to address your concerns.
2.0
12 May 2020
Recommend
CEO approval
Business outlook

Pros

Some great colleagues Nice, central London offices Flexible working Global Travel Opportunities (when it is on!)

Cons

I am not proud to work here and I am not proud of the service we provide to the telecommunications industry. Our "leadership" team is so lacklustre and uninspiring. The recent redundancy situation has been so poorly communicated, and yet not particularly surprising as it is such a reflection of the sneaky, manipulative and employees-last culture of the GSMA as a whole. Don't get me wrong, there are some amazing people that work here and I have enjoyed working with them on some fantastic projects, but if you're a smart person reading this, just know there are so many other companies that would benefit from, and appreciate more, your skills. Please don't consider coming here to prop up the inflated salaries of our the GSMA "leaders" who literally do nothing, and take all the credit.

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GSMA Response
5y
Thank you for your review of the GSMA. We strongly support fair and balanced reviews and are concerned about fake reviews. If you would like to discuss your concerns in more depth, please get in touch with a HR team member or the leadership team.
2.0
1 May 2020
Recommend
CEO approval
Business outlook

Pros

Travel opportunities to industry events. Great office location. The staff are helpful, knowledgeable and great at what they do.

Cons

Way before Covid-19 struck the company was already in a mess. The fact that the company was so reliant on the one event which had to be cancelled due to Covid is a huge mistake as it is - you'd think the leadership team would have the skills to forecast this type of risk and put contingency plans in place to safeguard their business and employees, especially when you take into account their salary packages. Very disappointed to see how leaders have acted in the past 3 years which is when the gap between them and "the others" started to be more noticeable - their business strategy and promotions of those who lack the skills but who are friendly with the leadership team have destroyed GSMA. Inept managers who don't know what they're doing is a common theme across the company. Invisible and unapproachable, the leadership team have failed at turning the company around and making it the great place to work it once was. The days when everyone worked towards the same objectives and were fairly treated (females are still being paid less than their male counterparts) are long gone. Furthermore, it is upsetting to see how people who have been permanently employed for years building the company up are now being let go...while leaders keep their salaries intact. The company and MD values are a load of rubbish as they don't mean the same for those in charge - hypocritical and shameful, they have driven the company into the ground.

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GSMA Response
5y
Thank you for your review – we appreciate your honest feedback. We are sorry to hear that you feel that the leadership team is not delivering and that you feel you cannot approach them. Ensuring men and women receive equal pay for equal work has been one of our top priorities and we have been open and transparent about the progress we have made. We are proactive and committed to making sure that men and women are paid fairly in comparative roles and have the same opportunities. We have made great progress towards gender parity and will continue to do so, please refer to our gender pay gap reports to see more. Staff perception has always been that the GSMA values diversity, so we are happy to address the concerns you have raised if you wish to discuss them with us. Please contact us on hrbp@gsma.com.
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