First, let me start by saying flat out: every 5-star review of MedicalDirector was created directly in response to a senior management directive. They're not valid reviews and they certainly don't reflect reality. But it was a hearty effort.
Most of the longer, and more critical, reviews you'll read here are relatively accurate. While there are many reasons that will attract you to working at MedicalDirector, none of them last very long. Mainly because while the vision is huge and mostly inspiring, the ability to execute and realise anything is hamstrung by money grabbing strategies based on unrealistic expectations of undercooked products, ineffective teams without the clout to affect real change, and competing priorities in time and attention. Quality people understand their value and end up leaving or, upon trying to shake things up, get shown the door for their effort. At least the marketing team are blogging about good things.
Further: I don't think the main investors did enough DD on the acquisition as the previous owners played that game perfectly (I am still in awe of the shrewd balls of steel it took to pull that off); I don't think using management consulting strategy to direct a "start up" business is a ever a good idea; I think cultural change takes more time and effort than creating a four-letter acronym and painting a mural; while the senior exec was misaligned at best and schizophrenic at worst, it was entirely the blame of their management; self-serving social media posts do little to hide the fact that talented people will not work here and those left are wondering when is the best time to get out (answer: ASAP); and the CEO and CFO seemed to have another agenda that drove specific actions and behaviours that wasn't truly expressed to staff.
And I think that's the biggest problem, You can't run a business with the outward intent that you're selling products to general practice doctors in Australia and really have the overriding goal of making a company look great for the purposes of future acquisition. All while being duplicitous with employees, customers and the broader market. This is why the business rings hollow - there's a basic level of honesty missing, Or maybe I'm misreading things and some people are just awkward communicators. Though, it's probably both.
Lastly - if you're considering working here do your research before committing. That means speaking to current and past employees. It means knowing as much as possible before diving in. You never know how long this particular ride is going to last and odds are your career will have nothing better to show for your effort, alas.