I applied online. The process took 2 weeks. I interviewed at General Mills (Minneapolis, MN) in Apr 2020
Interview
Case Study and Behavioral Interview - fly out for a day to prepare and present. Well managed, and spoke with people at multiple levels, including lunch with a potential peer.
Interview questions [1]
Question 1
Case Study Work - identify the best segment to launch a new item and prepare a case to defend.
The initial interview was a quick 15 minutes of interview questions, then 5 minutes for a Question & Answer session. It is described as a "get to know you" call but is actually an interview with case questions.
Interview questions [1]
Question 1
Say you came to General Mills and the brand you are assigned to has been experiencing declining profits over the past 2 years. What do you do?
3 rounds of interview in total. First round with HR for culture fit, second round with Brand Manager and Senior Brand Manager and Final round with UK Head of Marketing
Phone screening, then virtual video online interview with hR manager. They gave a really good overview of the role and emphasised company culture. Were very realistic about the number of rounds to go through - including a meet and greet coffee catchup
Interview questions [1]
Question 1
Do you have any experience in creating commercials?