BAT 's 2021 full-year results, published today, demonstrate how our business has delivered in a pivotal year. The results show that Group revenue was up 6.9%* for the year ended 31 December 2021, while New Categories revenue grew by more than 50%*. In 2021, the growth, from 13.5m to 18.3m, in consumers of non-combustible products was our strongest to date. In his Chief Executive’s statement, Jack Bowles said: “2021 has been a pivotal year in our transformation journey to build A Better Tomorrow. We continued to make excellent progress on our strategic commitments while delivering value to all our stakeholders. It is thanks to the resilience of our people and partnerships that we are continuing to capitalise on the opportunities that are transforming our industry.” Our animation runs through some of the highlights of our 2021 results. Visit bat.com/latestresults * At constant rates of exchange
We made it to the top once again. We are proud to be awarded Global Top Employer 2022 for the 5th consecutive year. An important recognition and a unique success built and achieved thanks to our employees’ level of commitment, energy and connection towards the organisation. A place where people are proud to contribute to a culture founded on personal dedication and responsibility that attracts, engages and retains the most talented and diverse people. Despite a world that seemed to have stopped, we never stopped working on delivering #ABetterTomorrow. More than 52,000 people around the globe decided to become part of our journey. If you want to be next, come join us in our journey and #BeTheChange!
We are thrilled to see our world leading Vuse vapour brand being recognised at the 2021 @SEALAwards. Earlier this year, Vuse became the first global carbon neutral vapour brand. We take seriously our responsibility to deliver sustainable products and are committed to building a portfolio of global brands with purpose, to achieve #ABetterTomorrow. Learn how you can become part of this journey at careers.bat.com
Tune in to our newest episode of MB Unplugged and learn about BAT’s partnership with McLaren Racing and the great innovations we are driving in the new categories space. #ABetterTomorrow Big thanks to Zak Brown, Kingsley Wheaton, Paul Lageweg, Elly Criticou, John Beasley, Yasmina Abboud #BeTheChange
We’re building #ABetterTomorrow with #sustainability at the core of our business. We’re proud to be in the Dow Jones Sustainability Indices for a 20th consecutive year, and to once again be included in the prestigious #DJSI World Index. #20YearsInDJSI #BeTheChange
This week, to mark the COP26 climate conference in Glasgow, Scotland, we’ve been running #BATClimateFocusWeek on our @BATplc Twitter channel. As part of that coverage, as we highlight our carbon reduction activities, we’ve shone a light on our corporate venture arm, Btomorrow Ventures. BTV enables BAT to engage with disruptors to build a sustainable flow of innovation supporting our #ESG ambitions as we build #ABetterTomorrow for all of our stakeholders. BTV’s investments cover areas including #biodiversity and #cleantransport. Want to find out more about Btomorrow Ventures? Visit: https://btomorrowv.com
Proudly presenting the newest episode of our Management Board Unplugged podcast series which explores our latest innovation and the role science plays in driving our #ABetterTomorrow transformation. Tune in to learn how you can be part of the story and #BeTheChange!
Proud to present our 2021 Half-Year Results for the six months to 30 June 2021. Watch our animation to learn more about how strong brands are driving our New Category acceleration. The results, published today, show that Group revenue was up 8.1%* in the first half of the year, while New Categories revenue grew by 50%*. In H1, we also added 2.6m consumers, our highest ever increase, to our non-combustible product consumer base, to reach 16.1m. In his Chief Executive’s statement, our CEO Jack Bowles says 2021 is shaping up to be a pivotal year for BAT in our journey towards A Better Tomorrow™. Learn more on our company website bat.com! * At constant rates of exchange
Digital transformation across BAT is about leveraging technology to deliver value for consumers, customers, employees, shareholders and society. Technology and data are key enablers of our #ABetterTomorrow ambition and their exponential value is achieved as we ensure BAT has the skills, ways of working and culture to fully exploit them. To accelerate this transformation, our Information and Digital Technology function has joined forces with BAT’s Global Business Services team to deliver cutting-edge technology, data and process solutions for the whole organisation. Now known as Digital Business Solutions, the new function will deliver digital solutions at scale for BAT via the use of automation, data and innovation, while empowering our teams with data-driven insights and platforms. DBS’s role will be vital as BAT continues its transformation to become a stronger, simpler, faster multi-category, consumer-centric business. Ultimately this will help us create the Enterprise of the Future as BAT delivers #ABetterTomorrow. Find out more on our new careers site!
A Better Tomorrow™ transformation story was the big talking point on the CNBC Europe news channel on 17th February. Chief Marketing Officer, Kingsley Wheaton, appeared on CNBC Europe's morning business show Squawk Box to discuss BAT's 2020 preliminary results.