Johnnie Walker India recently launched its new 'Keep Walking India Campaign' to celebrate India's inspiring story of its mission to Mars, with a short film "Mission Mars: Keep Walking India." Watch the film here: http://glassdoor.com/slink.htm?key=vQk8x
Together, the companies that form the International Alliance for Responsible Drinking (IARD) have joined forces with four of the leading global internet platforms - Facebook, Snapchat, Twitter and YouTube - to deliver new standards of responsibility in the advertising of beer, wine and spirits across social media.
Find out more: http://glassdoor.com/slink.htm?key=vQk2C
Drink Responsibly. http://glassdoor.com/slink.htm?key=vQk2X
Today we're celebrating #NationalCachacaDay! The Cachaça spirit is iconic to Brazil and to mark the occasion we caught up with Juliana Ballarin, Head of Marketing for our Ypióca brand: http://glassdoor.com/slink.htm?key=vQMGt
Drink Responsibly. http://glassdoor.com/slink.htm?key=vQMGi
Check out the latest episode of #MarketingWeekMeets where our CMO Syl Saller speaks to Russell Parsons of Marketing Week about empowering the next generation of female leaders, the evolution of marketing at Diageo & much more.
Drink Responsibly. http://glassdoor.com/slink.htm?key=vQMst
Last week saw almost 900 employees from Diageo North America take a break from the normal day job and participate in local volunteering programs in the first 'Diageo Community Activity and Relief Efforts' event. Read more about their efforts here http://glassdoor.com/slink.htm?key=vQMU2
#MondayMotivation from Baileys Global Brand Director, Grainne Wafer, who shares how she balances her work and family life & some of the lessons she's learned along the way.
Watch the full video here: http://glassdoor.com/slink.htm?key=vQMYf
Drink responsibly. http://glassdoor.com/slink.htm?key=vQMY6
As the American Football season begins, Crown Royal has launched its largest-ever responsible drinking initiative - "The Water Break". The new campaign encourages football fans to ‘stay in the game’ through moderation and hydration. Watch a clip here: http://glassdoor.com/slink.htm?key=vQMFx
Drink responsibly. http://glassdoor.com/slink.htm?key=vQMFq
Understanding human behaviours is key to build successful innovations. Using five of our recent product launches from across Asia Pacific (Smirnoff Midnight Maxx in Thailand, Bundaberg Lazy Bear & Smirnoff Pure in Australia, Johnnie Walker Blue Pioneering Cities Series in Global Travel and Guinness Batik in Indonesia), Aimee Lewis from our APAC Innovation team lays out five principles we practice to build successful innovations, all of them connected to human behaviour: http://glassdoor.com/slink.htm?key=vQMFU
Hear all about Alvin Mbugua, Head of Sales at East African Breweries in Nairobi, in an interview with ACCA discussing his impressive CV and ambitious career path. Read the whole article here: http://glassdoor.com/slink.htm?key=vQQQ2
We recognise water challenges affecting communities, cities & companies around the world and are working to be part of the solution. Collaborating with customers, suppliers and cross industry groups remains a core part of our strategy as we partner to reduce the environmental impact of our products.