• Help deliver the information provision for “The health of the customer”, including looking at contributions to growth, cohort analysis, churn rates.
• Working within a matrix structure with other analysts, delivering a wide range of analytical products and projects, focusing on customer behaviour.
• Deliver PIRs related to the B&Q Loyalty schemes (Club & TradePoint) and CRM activities: identifying opportunities and making informed recommendations.
• Create forecasting and measure campaign performance across Marketing channels; true incrementality, ROI and contribution to owned exclusive brand mix.
• Support on deep-dives and incremental analysis into performance to generate actionable insights.
• Be an active member of the wider data community across the group, engaging with the group data team and other banners across the group.
• Bring external thinking to B&Q by maintaining an awareness of analytics usage in retail and other sectors and by keeping abreast of competitor technology and developments.
• Support the growth of new channels, Services, Digital, MarketPlace and Retail Media with key analysis and information.
• Alongside the Analytics Manager, help build relationships with key stakeholders from across the business and translate their ambitions and goals into analytical challenges.

• Strong SQL skills, with experience in Python and/or R
• Experience working in Agile, matrix environments, collaborating across teams and adapting to change
• Hands-on experience with cloud data platforms (e.g. Databricks, Snowflake, BigQuery) to analyse large, complex datasets
• Proven experience in marketing campaign design and analysis, using customer data to optimise journeys, retention, and loyalty
• Solid grounding in statistical analysis (e.g. hypothesis testing, confidence intervals, p-values)
• High attention to detail, with a focus on data accuracy, validation, and quality
• Strong understanding of data governance and data quality best practices
• Interest in customer behavioural analysis and omnichannel personalisation
• Experience using Jira and Confluence for workload management and documentation

• Award-winning pension scheme
• Bonus
• ShareSave options
• 6.6 weeks holiday
• Payroll giving
• Employee Assistance Programme
• Shopping discounts
• Colleague wellbeing benefits
  …and much more.

We welcome applications from all candidates; however, please note that we are unable to provide visa sponsorship for this role, and applicants must have the right to work in the UK.

Equality and Inclusion

• ssorecruitment@b-and-q.co.uk
• recruitment@b-and-q.co.uk